Why Apple needs to control their message

While eating lunch one day in London, I pulled out the iPad to do a bit of surfing on the restaurants free WiFi.  When the waiter brought my food, he said everyone was “quite jealous” of my iPad.  I said something about only having to wait another week until they would be available in London (28th launch – another Friday).  He said he was waiting for the iPhone 4g, but was concerned that there might not be a UK phone provider ready with a 4g network.  I decided not to correct him.

I know that all the tech sites have reverted to an iPod naming scheme without a better name for the supposed 4th generation iPhone, but I do have to wonder if this misconception is widespread.

If is is what people really think, Apple has a bigger problem with the leak than I previously thought.

 
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